As the famous saying goes, don’t judge a book by its cover – except, of course, when we’re talking about real estate. When buyers are hunting for their dream home, curb appeal can be the deciding factor on whether or not they want to take a closer look inside. Here are five curb appeal tips to set your listing apart from the others on the block.

Improve Your Curb Appeal | 5 Easy Tips to Get Started

Start with the Basics

One of the first things potential buyers will see is your driveway, and it is one of the easiest things for you to fix. Ensure your garbage and recycling bins are always neat and tidy, and keep an eye out for garbage and debris that you can easily clean up as it appears. Look for cracks in the sidewalk and driveway, and hire a professional to fix them up so guests will be impressed as soon as they step out of their car.

Be the Light in Their Eye

From taking the perfect selfie to making your home brighter, we can all agree that lighting is important. Not only should you ensure all light bulbs are working correctly, but make sure that your lighting fixtures are clean, stylish, and in good condition. If you have it in the budget, updating your light fixtures can have a large impact on your curb appeal.

Groom the Gardens

Not everyone has a green thumb, but even if your gardens aren’t the envy of the neighbourhood, you can still ensure they are clean and well maintained. Overgrown flowers and shrubs can be unappealing and turn away potential buyers, and taking care of them is simple. All you will need is a pair of garden shears and a little elbow grease and your yard will be in tiptop shape in no time!

Give the Lawn a Trim

There is nothing like an unkempt lawn to turn away buyers! Tending to your lawn is important whether you’re selling or not, but ensuring your grass is healthy and regularly cut will be a big key to your success. If you’re lawn isn’t quite as green as you would like it, you can also spray your lawn with a green spray paint that is created specifically for grass and is both non-toxic and environmentally friendly.

Clear the Dirt!

Over time, your home can build up a fine layer of dirt. Fortunately, it is easy enough to clear it off! Whether it’s a pressure washer or the strongest setting on your garden house, clearing off that extra dirt is an easy task for a lazy summer afternoon in the sun! Start with the sidings of your home, and from there take it to the sidewalks, driveway, and anything else that could use a bit of freshening up.

The best part about summer curb appeal is it doesn’t need to be an annoying task you put off for weeks. Wait for a weekend where the sun is shining bright and the air is warm, and start checking these items off your list. With the beautiful weather and a cold glass of lemonade you will have the best curb appeal on the block in no time at all!

Curious what your home is worth? Connect with me for a complimentary market evaluation!

Watch Video
Source 

Selling a home can be exciting but challenging, especially in a dynamic market like Edmonton. As a home seller, it's crucial to be aware of the common concerns that many sellers in the area are facing. In this article, we will explore three primary concerns that Edmonton home sellers encounter in the current market and provide some insights to address them effectively.

Pricing in a Changing Market:  One of the significant concerns for home sellers in Edmonton is accurately pricing their properties in a market that experiences fluctuations. The real estate market is influenced by factors such as supply and demand, interest rates, and local economic conditions. To overcome this concern, it is essential to consult with me so I can provide you with a comprehensive comparative market analysis (CMA) and guide you in setting the right price for your home. A well-priced property can attract more potential buyers and increase the chances of a successful sale.

Competition and Buyer Demand: In a competitive market, standing out among other listings and capturing buyer attention is crucial. Many home sellers in Edmonton worry about how to differentiate their homes and attract qualified buyers. To address this concern, consider investing in staging your home to showcase its full potential. Professional staging can create a visually appealing and inviting atmosphere, making it easier for buyers to envision themselves living in the space. Additionally, I  employ effective marketing strategies that can help your listing reach a wider audience, increasing the chances of finding the right buyer.

Home Inspection and Repairs: Home inspections are a standard part of the home buying process, and sellers often have concerns about the potential discoveries and necessary repairs. It's important to remember that no house is perfect, and minor issues are common. To alleviate this concern, consider conducting a pre-listing inspection. This proactive step allows you to identify any problems beforehand and address them accordingly. If repairs are needed, consult with trusted contractors or professionals to ensure the work is done efficiently and satisfactorily. Being prepared and proactive can help streamline the negotiation process and instill confidence in potential buyers.

Navigating the challenges of selling a home in the current Edmonton market requires careful consideration of these common concerns. By understanding the importance of pricing, addressing competition and buyer demand, and handling home inspections and repairs, you can confidently approach the process. I welcome the opportunity to guide and support you throughout your home-selling journey.

Empowering Edmonton Sellers: Navigating the Real Estate Journey in July 2023

As the summer heats up, so does the real estate market in Edmonton. If you're a seller in this bustling city, you may be wondering what challenges lie ahead and how to overcome them. In this blog post, we'll delve into the three key areas where sellers in Edmonton need the most help in July 2023: pricing their home, understanding the real estate process, and deciphering the intricacies of closing. Let's dive in!

Pricing Your Home for Success Determining the right price for your home is crucial to attract potential buyers and ensure a profitable sale. In this section, we'll discuss effective pricing strategies, taking into account market trends, property value assessments, and competition analysis. We'll also explore how to showcase the unique features of your home and leverage them to capture buyers' attention. Remember, a well-priced home is more likely to generate interest and offers.

Demystifying the Real Estate Process Selling a home can be an overwhelming process, especially if you're unfamiliar with the intricacies of real estate transactions. In this section, we'll break down the entire selling journey step-by-step. From preparing your home for listing to marketing strategies, negotiating offers, and navigating inspections and appraisals, we'll provide you with comprehensive guidance. By understanding the process, you'll gain confidence and make informed decisions throughout the sale.

Decoding Closing: The Final Steps to Success Closing marks the culmination of your home-selling journey. It involves finalizing paperwork, transferring ownership, and ensuring a smooth transition for both parties involved. In this section, we'll explain the essential elements of the closing process, including legal obligations, title transfers, and the role of escrow. Understanding these crucial aspects will help you navigate the final steps with ease, ensuring a successful closing.

As a seller in Edmonton, knowledge is power. By addressing the most pressing concerns of pricing, understanding the real estate process, and decoding closing, you're equipped with the necessary tools for a successful home sale in July 2023. Remember, seeking professional guidance and staying informed are key to maximizing your selling potential.

I welcome the opportunity to help you navigate the real estate market and towards achieving your goals.

Ready to sell your home in the vibrant Edmonton or Sherwood Park area? Here's why I can help you achieve a successful sale:

Market Expertise: My in-depth understanding of local trends, pricing strategies, and buyer preferences will be leveraged to position your home competitively and attract the right buyers.

Strategic Marketing: Selling a home requires a strategic approach. Together we'll establish a tailored marketing plan that highlights the unique features and selling points of your property. From professional photography to captivating descriptions, your listing will stand out in the crowd.

Wide Network: Over the years, I've built a vast network of buyers, agents, and industry professionals in Edmonton and Sherwood Park. Through targeted outreach and networking, I'll connect your home with interested and qualified buyers, maximizing exposure and generating buzz.

Pricing Precision: Accurately pricing your home is crucial for a successful sale. Using comprehensive market analysis and my expertise, I'll determine the optimal listing price that attracts buyers and ensures you get the best return on your investment.

Effective Negotiation: Negotiating is an art, and I excel at it. I'll skillfully represent your interests, working to secure the highest possible price and favorable terms. From offers to counteroffers, I'll guide you through the negotiation process with confidence.

Smooth Transactions: I understand that selling your home can be stressful. That's why I'll handle all the paperwork, coordinate with potential buyers, and ensure a smooth transaction from start to finish. I'll navigate the complexities, allowing you to focus on your next chapter.

Let's make your home-selling journey a resounding success! Reach out today, and together we'll navigate the real estate market. Call/text (780) 982-1589, send me a DM, or email craig@craigfinnman.ca.

According to a RE/MAX Canada survey of Canadians, 16% said they want to enter the housing market or sell in order to “move up.” The high cost of real estate has made entering the market a challenge for many first-time homebuyers, but thanks to well-timed purchases and considerable equity gains, move-up buyers are in a great position right now, making shopping for a “forever home” feel like less of a stretch.

When you bought your first place, chances are you were young, strapped for cash, and prepared (or at the very least, warned) to make some concessions. “You can’t have it all,” they said. “So where will you take the hit – price, location, home style?” Move-up buyers, on the other hand, typically has some savings and equity to work with, making their next move less of a compromise and more of a thoughtful selection.

But move-up buyers face their own set of challenges that call for a carefully considered strategy. Here are three options for the smart move-up buyer with a plan!

1. Sell First, Buy Later

This strategy is ideal for the move-up buyer who doesn’t want to get stuck paying two mortgages simultaneously. Selling the existing home eliminates the risk of having to carry two mortgages if you don’t sell your existing home in time. It also reduces the chances of having to reduce your asking price if the sale isn’t happening quite quickly enough for your liking. This is a good option for move-up buyers who are banking on the proceeds of their sale to fund their new (and likely more expensive) property. By selling first, you’ll know exactly how much money you have to purchase your next home.

2. Buy First, Then Sell

If homes in your area of choice are selling faster than the “For Sale” signs can hit the front lawn, also known as a seller’s market, the “buy first” strategy might be the way to go. By buying your new home before selling your old one, you won’t feel rushed into settling for a sub-par property or having to seek alternative temporary accommodations while you shop the market. This move-up buyer still lives in their existing home, allowing them the flexibility to shop around and continue looking until they find that perfect place, without any added inconvenience or pressure. This move-up buyer typically requires a bridge mortgage.

3. Time and Align Your Purchase and Sale

When all is said and done, this move-up approach is the most ideal, but getting there is another story. Aligning your purchase and sale closing dates can be tricky. Remember that there are three dancers in this tango – you, the person you’re buying from, and the person you’re selling to. You’ll also have to move out and move in on the same day. In this scenario, time is your best friend and flexibility your savior.

This means you’ve planned ahead – you’ve researched neighborhoods, gotten pre-approved for a mortgage, and you’ve started the organizing and de-cluttering process well in advance.

Your move-up strategy will depend on a number of factors, such as your financial situation, current housing market conditions, and your personal comfort level. Plan ahead and get the right advice to ensure a smooth transaction at both sides of the offer table. Reach out with your questions, it would be a privilege to serve as your Realtor and I love to help!

Craig Finnman ⁠
Re/Max Elite ⁠
craig@craigfinnman.ca
780-982-1589⁠

Watch Video
Source: 3 Selling Strategies for Move-Up Buyers | Re/Max

Sitting down and planning a home renovation can quickly become overwhelming when costs start adding up. Even with a budget, you’ll likely find yourself going over which is why it’s crucial to add in that 10-20% contingency fund. It’s totally possible to renovate affordably if you invest a bit of time and effort. Here’s how to renovate your home on a budget without sacrificing quality.

Increase Efficiency, Not Size

Storage can be a problem and needing to renovate to gain more can be costly. Recognizing and equipping the room for maximum utility will save you from having to remove walls entirely. If it’s vital to enlarge the size of the room, inquire if it’s at all possible to remove a wall instead of creating an addition. This helps will that brand-new feeling and improves flow without costing a ton. Be sure to check if the wall you want to remove is wall-bearing (if so, it will be more difficult to move and will cost you).

Refinish Instead of Replace

As a homeowner, it’s easy to get caught up on the cosmetics and when something looks worn down and old, instinct is to rip it down and start over. There is, however, ways to refresh a space without completely redoing it. A fresh coat of paint goes a long way; you can add an accent wall with a splash of a fun colour or keep things neutral throughout with lively décor.

Kitchen backsplashes have become increasingly easier for homeowners to install themselves which would help revamp the space. A runner down the hallway or on stairs can hide large marks and give new life to high-traffic areas. Fresh caulking around a tub can go a long way in making your bathroom look new and old furniture can be spruced up by refinishing the wood or reupholstering the material. The possibilities truly are endless.

Reuse and Recycle

What you’re tired of in one space might refresh another. Kitchen cabinets can be used in a basement kitchenette or in the garage and knobs and light switches are easily interchangeable. Simple rearranging can completely change the look and feel of a room without costing a dime.

If you are willing to put in a little time, to reap big savings, search online or thrift stores for items at a fraction the price.

Are there disadvantages of recycling? Several contractors will not work with salvaged items, or homeowner-supplied items in general, because they don’t want to assume the liability if something goes wrong. However, if you are doing most or all of the work yourself, you can find plenty of materials simply by looking around a little bit.

DIY When Possible

It’s always worth doing at least some of the work yourself. There are plenty of jobs that can be done, such as demolition, painting, sanding, or insulating to save yourself some money.

But before you begin, make sure you have a plan. If you are not specific about what you want both with yourself and any contractors, you will end up costing yourself more money by potentially performing renovations that you don’t end up loving.

Reach out with any questions anytime! It would be a privilege to serve as your Realtor.

Craig Finnman ⁠
Re/Max Elite ⁠
craig@craigfinnman.ca ⁠
780-982-1589

Watch Video
Source: How to Renovate Your House on a Budget | Re/Max | February 17^th, 2023

In recent years, home sellers have had the advantage but since the market conditions are expected to shift, questions may be arising about what a balanced market is. During the peak of the pandemic, cities across Canada experienced extremely high home prices, from single-family residential properties in highly populated areas to townhomes in rural communities. Homebuyers had to overcome bidding wars which resulted in some buyers ditching best practices, including home inspections. The market swiftly changed to a seller’s market due to unprecedentedly low mortgage rates.

The Bank of Canada (BoC) continues to raise interest rates and the housing market in Canada is moving towards a balanced market. So, what does this mean?

Craig Finnman ⁠
Re/Max Elite ⁠
craig@craigfinnman.ca ⁠
780-982-1589

Watch Video
Source: What Is A Balanced Market | Re/Max | January 14th, 2023

Most home sellers have two main objectives: to sell quickly and for the highest price. The beauty of owning real estate (whether it’s a principal residence or an investment property) is that historically, it has yielded solid returns to Canadians who are in it for the long haul. Indeed, equity gains in Canadian real estate have been notable in some particularly hot markets, with the proceeds used to fund everything from the purchase of a bigger and better home, to retirement, travel, an investment strategy, or life’s next big milestone – whatever that may be.

A number of major cities across Canada have experienced tight market conditions over the last few years, but a slew of interest rate increases in 2022 have eased demand, prompting a market shift in many Canadian regions. In fact, balanced conditions are expected to occur in 60% of Canadian housing markets this year. This means sellers are unlikely to see the same frantic buyer competition that defined Canadian housing markets during the pandemic.

There are many possible reasons houses don’t sell, ranging from broader economic and market conditions, right down to the condition of the property itself. Here are some of the most common reasons houses don’t sell, and how to avoid them.

Reasons Houses Don’t Sell

1. Wrong Listing Price

To you, your home may be priceless. After all, you have an emotional attachment to the place you call “home.” However, to a buyer, that is not the case. Ultimately, it doesn’t really matter what the homeowner, or even the listing agent, thinks a house is worth. The only thing that matters is what the buyer is willing to pay.

The right listing price will likely be a combination of a few factors, such as the market conditions, the home’s condition and the seller’s circumstances. Home Value Estimators are readily available online and are a great resource to give you a ballpark idea of what your home is worth. I will pull recent sales of comparable homes in the same neighbourhood. Then, based on the condition of the home and how desperate you are to sell, I will recommend a listing price.

The listing price is the first impression homebuyers will have of your home. When a buyer decides to start shopping for a new home, step one is creating a budget. With this number in hand, step two is to browse online listings. Within that price range. Success can come down to a few dollars over or below that specific threshold. This is why it’s important to be realistic when it comes to pricing the home.

While overpricing a home is a concern, so too is underpricing it. Buyers may wrongly assume that a home priced well below market value has something wrong with it, or that the seller is hoping for a bidding war – both turn-offs for homebuyers.

2. Bad Listing Photos

Believe it or not, bad listing photos can be a reason that your house is not selling. Although many homebuyers will still drive around on a Saturday or Sunday afternoon in search of “Open House” signs, most shoppers today take a more targeted approach to their home hunt. They hit the streets armed with a budget, their list of liveable locations, the features their future home should have, and specific addresses of homes for sale that are worth an in-person tour. So, how do you get on that list?

Enter the real estate photographer and this adage: a picture is worth a thousand words. I will arrange for listing photos that will show your home in the best possible light.

On the flip side, don’t be a catfish. Nothing is worse than falling in love with the listing photos and taking the time to attend a showing, only to discover that it isn’t as it's presented. Good and honest listing photos are a critical part of your selling strategy.

3. Didn’t Stage the Property

While it’s important to showcase your listing in a realistic way, it never hurts to do a little primping before putting up the “For Sale” sign. Some buyers have trouble seeing past what a home is and visualizing what it could be. Staging a home can help highlight its best features, minimize the worst, and give prospective homebuyers some inspiration as to how they can use the space.

Remember that as a home seller, you’re not only selling the property but you’re also selling the idea of “home.” This is why putting an empty house on the market can be a big mistake. An empty house may leave the impression that it is smaller than it actually is, or that it’s uncared for.

4. Unfavourable Market Conditions

When it comes to selling your home, there are many things within your control. Others are wild cards, as far as the seller is concerned. Factors such as a growing or declining population, economic conditions, interest rates, housing demand and supply, and even the weather can all be reasons why a home is not selling.

What you can control, however, is when you choose to sell your home. I can help you time the market. I have the market experience to speak to what is happening in the real estate landscape, and to predict what may happen down the road.

While you can’t control things like the job and housing markets, these are still important factors to consider when deciding if now is a good time to sell. Determine when your house is most appealing to homebuyers. The return of spring tends to rouse homebuyers out of hibernation. Similarly, keep your ear to the ground for other circumstances that may affect home-buying trends, such as an upcoming employment boom or new developments in your area that may increase housing demand.

Sometimes it can be tough to pinpoint why a home isn’t selling. At other times, it’s painfully clear. I'll provide important insight into what you’re doing (or not doing) that may help or hinder the sale.

5. Didn’t work with a professional.

Selling a home can be complicated, even under favourable market conditions. Know that market conditions can change quickly, impacted by everything from local, national and international economies, to population fluctuations and even the weather. Especially in uncertain times, a little professional help can go a long way.

While most homebuyers and sellers will only have a limited number of transactions under their belt, an experienced listing agent has handled hundreds of home sales under a variety of market conditions. Let me guide you through the twists and turns of the housing market. 

Watch Video
Download Home Staging Guide  

Craig Finnman ⁠
Re/Max Elite ⁠
craig@craigfinnman.ca ⁠
780-982-1589⁠

Source: 5 Reasons Houses Don't Sell | Re/Max | January 20th, 2023

This month I am sharing a list of some of the more common terms you may hear regarding real estate transactions. If you have any questions on these or any other real estate-related concerns, please feel free to reach out to me. I’ll be happy to help you out!

Craig Finnman
Re/Max Elite
(780) 982-1589
craig@craigfinnman.ca